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Companies and Leaders, Doing Right By Their Customers and Employees

Allbirds decided to do shoes differently. Made from sustainable materials, Allbirds is on a mission to eliminate their products’ carbon footprint. Companies are having to pivot, innovate, and get creative. Some are leading by example. Each week at reachXOD, we highlight companies who are going above and beyond to connect to their customers during a time of uncertainty. Allbirds is an innovator and trailblazer in the shoe industry and they have no plans of slowing down, introducing new, sustainable shoes on the market frequently.

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Companies and Leaders, Doing Right By Their Customers and Employees

Girlfriend Collective built their brand by word of mouth. They made a bold decision in the beginning and gave away free leggings just by sharing their brand on social media during their initial launch. They are an eco-friendly activewear company on a mission to be as transparent with their customers as possible. 

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Companies and Leaders, Doing Right By Their Customers and Employees

ButcherBox considers themselves as the “neighborhood butcher for modern America.” They deliver 100% grass-fed, grass-finished beef, free-range organic chicken, heritage-breed pork, wild-caught seafood, and more--directly to members' doors. Here is a truly transparent subscription company looking to revolutionize food sourcing and delivery. 

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Companies and Leaders, Doing Right By Their Customers and Employees

Ryno Strategic Solutions is an innovative, full-service digital marketing company specifically dedicated to helping those in the home services industry. Ryno pushes small businesses to think BIG. Companies are having to pivot, innovate, and get creative. Some are leading by example. Each week at reachXOD, we highlight companies who are going above and beyond to connect to their employees and customers during a time of uncertainty. Ryno is not only a marketing company, but one with a strong moral compass with a focus on: education, implementation, communication, and conversion.

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No Excuses Business Planning - Small Businesses Guide

As a 20+ year Chief Executive in big business turned CEO of a small business, I am frequently asked, “What is one thing that you learned at those big businesses that helps you in your small business?” I typically answer, “strategic planning”. Perhaps it’s not the most provocative answer, but certainly the most honest appraisal of what small businesses need and are often desperately lacking.

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