Hero Highlight: The Budget Mom
![Hero Highlight: The Budget Mom](http://www.reachxod.com/cdn/shop/articles/00770536-535B-48A0-9D9F-0ED83F8D3AA9_{width}x.png?v=1598629841)
Companies and Leaders, Doing Right By Their Customers and Employees
Personal finance affects us all but especially in times of economic uncertainty. Companies are having to pivot, innovate, and get creative. Some are leading by example. Each week at reachXOD, we highlight companies who are going above and beyond to connect to their employees and customers during a time of uncertainty. The Budget Mom is changing lives. It’s encouraging you to live “A Life You Love On A Budget You Can Afford” and doing it in style.
Here’s their story. Take note.
The Budget Mom is reimagining the personal finance industry with a human approach to connecting with customers, serving their needs and making it approachable to all. As we know, our financial security has never been more on the forefront of our minds. We’re celebrating companies like The Budget Mom and leaders like Kumiko Love, CEO and Founder, who are demonstrating what a true connection to the customer looks like, with unapologetic decision making and resilience in the face of adversity.
Founded in 2015, Kumiko Love started sharing her journey to a debt-free life as a single mom and financial advisor on Instagram. Just a few short years and 500,000+ followers on Instagram later, she has built a booming business that isn’t stopping anytime soon. The Budget Mom provides free educational content, courses, printed and downloadable workbooks, planners and more. Kumiko’s approach to her business is paving the way for other small business owners. She shares personal anecdotes, stories and her own budget to connect with her customers. Love’s authenticity shines, lending to a profitable business that is well rounded in digital and physical products.
At reachXOD, we admire The Budget Mom as a business, a brand and their mission as a company. As a company with a huge heart for our clients, we can’t help but admire their tremendous success in giving the power back to the consumer. Take initiative. Be proactive and transparent. Be human. Look for the heroes. Learn from their journeys.
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